Before the first Saga could hit the street 30 years ago, there’s got to be a showroom with the salesman trying to pitch you how good that car was. And if you decide to buy, there’s got to be a financing solution from a bank who thought this car was worth financing even if it has never been sold before.
And oh yes, before that you need a factory to assemble the car in huge numbers, and service centers to maintain the car’s health. Those factories and service centers would definitely require trained technicians, engineers, assemblers, servicemen, designers and what not. Tens of thousands of them. And you need vendors too. Making the tens of thousands of automotive parts on your own is not cheap and not efficient. These vendors will have to build smaller scale factories and hire more engineers and technicians.
But before even the factory, the workers, or the vendors, you need to have a plan. A business plan at least. How is this gargantuan effort going to survive, and flourish in a highly competitive industry? How are you going to match if not beat the Suzukis, Toyotas, the Mazdas, Ford, Kia, or even the mighty Bayerische Motoren Worke and their German friends?
And prior to that masterplan, you need to have visions and dreams.
So ladies and gentleman, everything starts with a dream.
Today that dream was replaced by another dream. The dream to make even more money by selling the entire masterplan to a bigger automaker, whose dream may not include making OUR car, building OUR factories and service centers, developing OUR vendors, hiring OUR engineers, OUR technicians and OUR designers.